John Varvatos Sp’24

Services Provided: Budget Management, Crew Sourcing & Management, Video Production, Models, Locations, Accommodation, Transport, Equipment Procurement, Catering

Location: Hermanus

Project Overview: The men’s wear photo shoot took place in amongst some beautiful scenery. Models moved through different textured backdrops, from a beautiful home to fields to a beautiful quarry, giving a modern edge to classic styles. Styled in sharp suits, casual streetwear, and bold accessories, each look was carefully curated to match the setting. Natural light filtered through, adding a dynamic quality that accentuated the fabrics and cuts, making each shot feel authentic and grounded in the real world. The location added an element of rawness and grit, perfectly capturing the essence of modern men’s fashion.

2 productions - a road trip stills photoshoot
2 productions - a road trip stills photoshoot
2 productions - a road trip stills photoshoot
2 productions - a road trip stills photoshoot

CREATIVE DIRECTION + PHOTOGRAPHY: CARA JOHNSON
VIDEOGRAPHER: RORY TILL